Traffic Pattern Update Ahead!

If you’ve traveled through the intersection at Avenue C SE and 3rd Street lately, you’ve probably noticed increased activity—more cars, more pedestrians, and more nearby development. That’s exactly why the City of Winter Haven is implementing a change at this busy intersection to enhance safety and improve overall traffic operations.

What’s Changing?

After a professional evaluation by our traffic engineering consultant, Kimley-Horn, the City is transitioning this intersection from signal control to an all-way stop.

Why the Change?

This recommendation came after careful analysis of:

• Vehicle and pedestrian volumes
• Conflicting traffic movements
• Limited sight distances
• Proximity to schools, churches, and downtown businesses

The goal is simple:

• Slow down traffic through downtown
• Improve pedestrian safety
• Create more predictable driving patterns

Timeline of Changes

• July 7, 2025 – Informational signage were put up at the intersection to notify the public.
• July 21, 2025 – The traffic signals will switch to flashing red in all directions, functioning as an all-way stop. This setup will remain for at least 90 days while City staff observe how traffic adapts.
• October 20, 2025 – The signal heads will be removed, and a plan for removing overhead infrastructure will follow.

Common Questions

• Why not keep the signal? - Traffic engineering guidance (based on MUTCD standards) suggests all-way stops can actually function more safely and efficiently in certain conditions—especially when vehicle volumes are balanced and sightlines are limited.
• Will this slow down traffic? - Actually, yes—and that’s intentional. Slower, more controlled traffic improves pedestrian safety and ensures smoother turns and crossings in busy, mixed-use areas like this.
• How much will it cost? - Initial signage and striping costs are minimal—about $300. Additional expenses will be evaluated later, depending on what’s needed to remove or modify the overhead signal equipment.
• Can I provide feedback during the 90-day trial? - Yes! We encourage residents and businesses to share their experience. Your input helps us evaluate how the new configuration is working.

Looking Ahead

This intersection is a key connector for downtown Winter Haven, and these changes are part of a broader commitment to thoughtful infrastructure planning. We appreciate your patience and cooperation as we implement these improvements to create safer, more efficient streets for everyone.